Shimano Trail Born Expands

It’s no secret: without trails, there is no mountain biking. With this clear mission, Shimano has reaffirmed its global commitment through the Trail Born Fund, a massive initiative set to donate $10 million over 10 years exclusively for the creation of new MTB paths.

The Legacy So Far: 2024 to Present

Since its official launch in August 2024, the fund has proven that focusing on "shovel-ready" projects—those with permits and plans already in place—delivers immediate results:

• 18 major projects completed in record time worldwide.
• Over 48.5 miles (78 km) of new technical and flow trails already open to the public.
• Community Impact: Construction of a massive 15,000 sq. ft. pump track to foster young talent.

2026: The Year of Global Expansion

2026 marks a major turning point as the fund breaks beyond traditional markets to reach Latin America and Asia:

• South American Debut: For the first time, the fund will finance large-scale projects in Brazil and Mexico, recognizing the explosive growth of the MTB community in the region.
• Asian Growth: 21 new projects have been approved, including emerging destinations in Japan, South Korea, and Indonesia.
• European Horizons: Expansion into iconic terrains in France, Norway, and Italy, alongside new developments in Scotland.

Looking Toward 2027: The Next Generation of Trails

Shimano isn't slowing down. While many projects funded in late 2025 will see their official grand openings in the Spring of 2026, the roadmap for 2027 is already being drawn:

1) Open Call: Shimano is currently collecting and evaluating proposals for the 2027 cycle.

2) Total Reach: By 2027, the fund aims to achieve full maturity, covering regions in Africa for the first time and further expanding its footprint in Central America.

3) Sustainability Focus: The 2027 plans prioritize long-term maintenance programs to ensure these routes remain world-class for decades.

Seeing a giant like Shimano invest $10 million confirms that the future of cycling lies in the dirt: the trails themselves.

Photo courtesy Shimano